Case Study
The Table Tyke
Overview
Berlyn, mother of two boys, conceptualized the idea of an invention that would revolutionize eating meals with your toddlers and infants: The Table Tyke. The Table Tyke is a silicone placemat with a built-in bumper, designed to keep mealtime cleaner and safer by preventing messes and protecting teething babies from germs on table edges. This momtrepreneur launched her invention during the peak of COVID-19 and reached out to PREM PR & Social for boosting brand awareness and driving sales. With PREM’s help, creating a strong foundation, including a website and brand assets, and driving sales through ads, PR, and social media management, The Table Tyke garnered popularity with parents worldwide.
Scope
Deliverables
10x
Sales
10+
Viral Videos
100m+
Impressions
30+
PR Hits
Results
PREM has played a pivotal role in propelling The Table Tyke to new heights, from helping to land The Table Tyke on ABC’s Shark Tank to its explosive viral success from our content creation. By crafting engaging, high-impact video content, we helped shape a brand narrative that resonated deeply with audiences, leading to an overnight 20x sales increase. Our content wasn’t just seen, it was featured on Shark Tank and Buzzfeed, solidifying the brand’s credibility, momentum, and the power of working with a PR and strategic social media firm. Through strategic digital advertising, we transformed visibility into measurable results, ensuring The Table Tyke became a household name among parents seeking stress-free mealtime solutions with their little ones.
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